Tim Resnik – Principal

Tim Resnik - Principal - AudienceWiseTim Resnik is a marketing strategist and builder of online communities, applications and ecommerce sites. Having spent his formative business years in one of the fastest growing web-technology companies in Bangalore, India, Tim not only learned the art of negotiation with shrewd auto-rickshaw drivers on the way to work, but had the opportunity to cut his chops in product development, web usability, project management and enterprise sales. Upon returning state-side in the late 90s, Tim continued to build on his passion for cutting-edge web technology and web marketing. He helped several companies bring to market new products and services to the web, including one of the first mass-marketed identity theft protection services, the first integrated tax compliance software offered in a SaaS model, a digital rights management system for the music industry, the web site for a popular poker magazine, and a social gaming platform.

In 2005, Tim took the role of Chief Marketing Officer at Card Player magazine in Las Vegas, Nevada, and led strategic initiatives that fortified the company’s position as the most widely read poker publication in the world and the most visited poker portal on the web. In less than a year, Tim had doubled the distribution of Card Player magazine. Additionally he tripled organic web traffic to CardPlayer.com, which operates in one of the most competitive keyword markets.

A few years later, Tim was appointed as President of SpadeClub, Card Player’s social poker gaming site, and was tasked with building the business from the ground up. Tim built the company to a membership base of over 200,000, with 25,000 paid members. The company was sold in September 2010.

Tim graduated from the University of Oregon in 1997.


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